Privacy Tools Blog

Insights, analysis, and best practices for those leading privacy initiatives in Brazil.

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2025 Retrospective: The Year Data Protection Became a National Issue

The year 2025 definitively consolidated data protection as one of the pillars of the Brazilian public debate. If before...

Latest Articles

2025 Retrospective: The Year Data Protection Became a National Issue

The year 2025 definitively consolidated data protection as one of the pillars of the Brazilian public debate. If before the topic seemed...

Having trouble implementing or managing privacy? ISO 27701 is on its way.

In my professional networking, I still encounter many colleagues in the field with crucial questions or uncertain concepts regarding privacy management in...

Is it possible to train gigantic AIs without compromising privacy?

The explosion of large learning model (LLMs), which today learn from data volumes equivalent to entire libraries, has generated a...

Privacy Tools is Top 3 among Legaltechs in the 100 Open Startups 2025 Ranking

This highlight reaffirms Privacy Tools' leadership in privacy governance and data protection, with a presence among the top 100 Scaleups...

Artificial Intelligence and Copyright: Heating up the debate.

The rapid spread of generative artificial intelligence (AI) — on platforms like ChatGPT, Midjourney, or DALL·E — demands an examination of centuries-old fundamentals...

From Authority to Regulatory Agency: The Strength of the ANPD

On September 18, 2025, the Provisional Measure that transformed the National Data Protection Authority was published in the Official Gazette of the Union...

Social Engineering Alert: ZIP File on WhatsApp Web

WhatsApp Web has established itself as an indispensable tool in the modern workflow. This convenience, however, is the new gateway...

Automated Decisions and the New Frontier of Privacy: The Challenges of Artificial Intelligence

We are handing over fundamental decisions about our lives to invisible, self-learning code. Instead of people, it is algorithms that now evaluate, approve,...

ECA Digital: what's new, after all?

Children have long been targeted and considered easy targets in advertising. In 2010, my daughters, then one of them...

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