Largest Electric Power Company in Latin America Reinforces Commitment to the LGPD (Brazilian General Data Protection Law).
A leader in electricity generation and transmission in Brazil, Eletrobras experienced significant growth in its customer base in 2023. In response to this growth, the company sought solutions to protect the personal data of customers, employees, and suppliers, opting for Privacy Tools, a national benchmark in solutions for compliance with the General Data Protection Law (LGPD).
With this project, Privacy Tools enabled Eletrobras and its subsidiaries – Eletrosul, Chesf, and Eletronorte – to centralize and automate privacy program management processes, ensuring greater efficiency and auditability. The functionality allows individuals to request access to information held by a controlling organization and understand how this data is processed.
“The platform allowed for a more detailed mapping of personal data processing activities and robust management of incidents and data flows, reducing the risk of non-compliance and improving the ability to respond to requests from data subjects,” celebrates Daniel Beltran, DPO of Eletrobras.
Aline Deparis, CEO of Privacy Tools, explains that the implementation project at Eletrobras involved several stages, from training and developing employees to customizing and configuring the system. According to her, this work process was fundamental to the project's success.
“The first step in our journey was to ensure that the data protection team was fully trained to operate the new tool, understanding the modules and their parameterization possibilities. Our implementation team organized training sessions, providing technical and practical knowledge about the use of the system. This training was essential to ensure that the team could maximize the potential of the solution,” concludes Deparis.
Privacy Tools is a leading privacy platform in the Brazilian market and a pioneer in offering solutions for the General Data Protection Law (LGPD) in Brazil.
Founded in 2019 by Aline Deparis and Marison Souza, the company has clients including Rede D'or, Usiminas, Celesc, Pague Menos, Farmácias São João, Grupo Bom Jesus, Banese, Gupy, Grupo RBS, among others.
With the goal of assisting companies in the process of adapting to the LGPD (Brazilian General Data Protection Law), Privacy Tools offers privacy management solutions with modules designed for use in different market segments and to comply with the obligations of various legislations, such as LGPD and GDPR.
In addition to all aspects of privacy, the company offers modules for ESG (Environmental, Social & Governance), GRC (Governance, Risk & Compliance), and has Pria, the first AI for privacy in Brazil.
