With solutions from Privacy Tools, Mills drives LGPD compliance and unifies processes
With record revenue in the second quarter of 2024, the equipment and lifting platform rental company adopts new integrated technology for data management.
Present in various segments and with a base of over 9,000 customers, Mills realized in 2019 that privacy should be an integral part of its operations. More than just meeting audit requirements, the company decided to invest in a more comprehensive tool to comply with the General Data Protection Law (LGPD).
"With this in mind, we began looking for a solution that would facilitate data governance in a scalable way and integrate with our internal tools. After extensive research, we chose Privacy Tools, a national reference in this field," explains Tatiana Medina, CIO at Mills.
A leader in the rental of lifting platforms and infrastructure equipment, Mills formalized its partnership with Privacy Tools in 2024. In addition to Privacy Governance, the project also included the unification of numerous day-to-day processes within the company into a single solution. This provided the company with centralized and efficient data management.
"One of the main initial benefits of the implementation was its ease of use. The tool allows you to create customized forms to assess risks and manage consent, something Mills needed to tailor the solution to its specific needs. The comprehensive documentation offered by the Privacy Tools module is also an important point, as it allows any of our employees to perform actions on the platform without needing to contact technical support, facilitating team autonomy and learning," explains Tatiana.
For Aline Deparis, CEO of Privacy Tools, the partnership with Mills is on the path to building a comprehensive environment. "Soon, the entire operation related to data protection and the lifecycle of the company's suppliers will be managed in an integrated and efficient manner, bringing medium- and long-term benefits, both in terms of LGPD compliance and internal productivity," she states.
A pioneer and leader in the rental market for lifting platforms, engineering solutions for the formwork and shoring market for infrastructure projects in Brazil, and a major player in the Yellow Line segment, Mills continually invests to be the best partner for rental and sales services. Furthermore, it has expanded its market presence, offering intralogistics assets such as forklifts, pallet trucks, and tugs for moving materials within facilities.
About Privacy Tools
Privacy Tools is a PrivacyTech, that is, a startup in the field of privacy, accelerated by Obr.global and is one of the pioneers in Brazil in offering solutions for LGPD.
The company aims to transform the way companies protect and manage the privacy of personal data and has 150+ companies such as Rede D'or, Banco RCI, Pague Menos, São João Pharmacies, Bom Jesus Group, University of Fortaleza, Synnex Corporation, among others.
For press vehicles, Privacy Tools solutions help maintain the privacy of those who browse online articles, by managing cookies that are authorized by readers, writing Privacy Policies and mapping the data about users that are collected and used to recognize and minimize the risk of leakage or misuse of information.